Description of Implementation Services
- Develop and implement an advertising budget into your overall business finances
- Define business goals (sales and other), from one year to five years
- Build and implement a marketing plan (your “marketing machine”) that focuses on acquisition and retention of customers
- Develop and monitor advertising performance with customized tracking systems
- Research competition
- Implement, coordinate, and archive all aspects of your advertising
- Coordinate all communications with vendors: printers, letter shops, list brokers, sign shops, radio & TV stations, print media (newspapers & magazines), and electronic media (permission-based email, website development, internet-based banner advertising, directory listings, and hosting).
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